I'm Jake, a Canadian designer and creative director. I taught myself design at sixteen running a snowboard brand out of my parents' basement. That obsession with identity and craft never left.

Now I build brand systems, campaigns, and digital experiences for product-driven teams. Clear strategy. Clean work that ships.

Outside of work I'm snowboarding, golfing, or noticing things other people don't. I live just outside Toronto with two dogs and a fiancée who tolerates the details.